Hi, I’m Bob Cavanaugh, CEO of Get1000Customers. I’ve been selling since I was eleven—that’s right, my father owned a shoe store and I started waiting on adults at that early age. Since 1969, I have been generating leads for my own 100% commission-based business. Since 2000, I have been marketing online.
What this means to you
In my career in direct sales, generating leads was 90% of the business. Promotion was 8% and knowing what you were doing was 2%. If I didn’t develop proficiency in lead generation, neither I nor my family ate.
Through Get1000Customers you can take advantage of all these years of experience. I have the knowledge and skill to generate a significant number of leads for your business. So many, in fact, that it will be the difference between night and day.
The importance of a steady flow of leads
As a business owner, you only make money doing what you do or delegating what you do to employees. At the risk of being over-dramatic, let me just say that you know that if you don’t have business coming in the door, you waste time and money not generating revenue, risk not being able to stay current on your bills and meeting payroll. If the dry spell lasts long enough, you’re out of business and looking for a job working for someone else.
While there are a number of methods to generate leads (and over the years we have employed most of them), today we specialize in three areas.
This is the first aspect of lead generation. Regardless of how someone finds you, the first thing they are going to see is your reputation–good, bad or non-existent.
Video is the most powerful medium to generate leads and bring on new customers, clients or patients. Cisco has predicted that by 2017 69% of all Internet content will be video. Don’t be left standing in the dust.
Few people are further than 3 feet from their mobile device 24/7. And a search for a local business is predominately done on a mobile phone with conversion rates through the roof. But, sadly, over 80% of businesses don’t have a website optimized for mobile devices. What happens when a prospective new customer lands on such a site? According to Google, 72% of them leave. Not addressing mobile today is like throwing money out the window.